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What is PPC and What’s are its PPC Advantages and Disadvantages


What is PPC and What’s are its PPC Advantages and Disadvantages

What is PPC (Pay Per Click ) & PPC Advantages OR PPC Disadvantages – PPC stands for pay per click, an internet marketing model in which marketers pay a fee each time they click on one of their advertisements. In essence, it’s a way to buy visits to your site, rather than trying to organically “earn” those visits. One of the most common kinds of PPC is search engine ads. This enables marketers to bid for ad placement on the supported links of a search engine when anyone searches for a keyword relevant to their business offering.

Pay per click is the most popular form of internet advertising. It is used to drive traffic to websites. In PPC advertisers pay a fee each time one of their ads is clicked. It’s a way of buying traffic for your site.

Google Ads is the most popular PPC ads Platform. The other platform that provides PPC Ads Service is Amazon Advertising, and Microsoft Advertising (formerly Bing Ads).

Google Ads (https://ads.google.com/): Google Ads(Google Adwords) is Google’s online advertising program(PPC platform). Google ads allow you to create and publish different kinds of online ads to reach targeted audiences. Since these ads reach an audience who is interested in the products and services you offer, these ads give you high ROI.


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Takshila Learning provides the best Online Digital Marketing Course in Hindi and Social Media Marketing Course to help you learn Digital Marketing courses with the utmost ease. Our Digital Marketing Video Lectures will help students to grasp concepts and Google Digital Marketing easily. Our Digital Marketing Online Course comprises Digital Marketing Video Lectures, Worksheets & Assignments, and Doubt sessions to monitor your progress along with Internship, Certificate, and faculty support to assist you at each step.

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