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Free Online digital marketing course-What is PPC and its Advantages?

Free Online digital marketing course-What is PPC and its Advantages?


Digital marketing course online : Let’s discuss why we need to use Google AdWords for paid marketing.
  1. Advertising with Small Investment: Google AdWords is not like TV or Print Ads where you need big investment to initiate; you can start advertising on AdWords with asmall investment. You have to pay for advertisement only if they get clicked. Also, you can set your daily budget there by giving you more control budget.
  2. High ROI: AdWords Ads provide avery high rate of conversion as the audience come from targeted keywords. If you have chosen acorrect keyword, done theeffective bidding and your site is fast and appealing, you will get thehigh conversion. Google AdWords provides high Return on Investment (ROI)
  3. Instant traffic: If you have created advertisement as per Google’s guide line and set effective bid price, Google will take no time in showing your advertisement on top of theorganic search. It will generate instant traffic to thesite.
  4. Track Conversion:Google AdWords help you to track conversion. Means it help you to understand which advertisement is helping you to sell more product or service. You can edit/optimize nonperforming ads or decide your future actions.
  5. Local Ads:Suppose you have a small business and you want to sell your product or service in acertain location. You can set target location in AdWords. AdWords help you to target a city or a country or internationally. Targeting helps you to get more conversion on less investment.
  6. Remarketing: You can follow your customer or someone who is looking for product/service similar to your product or service on Google or its partner sites using remarketing (Retargeting). It helps you to get your customer back on your site and give high conversion.

Digital marketing course is designed by our experts, download pdf to learn digital marketing or watch demos digital marketing online course, skill development courses, school, and professional courses,  kindly visit www.takshilalearning.com

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